Results Driven Influencer Marketing Services in Singapore

We prioritize **Micro- and Nano-influencers** (1k-50k followers) who have high engagement rates and deep, authentic trust within specific niches (e.g., local foodies, specific housing estates, B2B finance). This drives targeted awareness and higher brand recall.

We use dedicated auditing software to analyze follower quality, geographical breakdown (ensuring the audience is truly Singapore-based), and check for suspicious engagement patterns (sudden spikes, low comment quality) to ensure genuine reach.

We implement unique **discount codes** or **affiliate links** for each influencer. This allows us to track the exact volume and value of sales generated by their content, providing a clear Return on Investment (ROI) and cost per acquisition (CPA).

Influencers must clearly and conspicuously disclose that the content is paid or sponsored. This is typically done using hashtags like **#ad** or **#sponsored** and utilizing the platform’s paid partnership features, adhering to local ethical guidelines.

Yes. Our contracts include clauses for securing the rights to repurpose the influencer’s content (images/videos) as **Paid Media** (whitelisting) on your brand’s advertising channels, significantly extending the content’s life and reach.

A detailed brief is essential for maintaining brand safety and message clarity. It outlines the core value proposition, key product features, required disclosure (compliance), and provides a ‘do-not-do’ list, ensuring authentic content that aligns with corporate guidelines.

Whitelisting allows us to run the influencer’s high-performing, authentic content as targeted ads. This content typically has a higher trust factor than brand-created ads, leading to a much higher Click-Through Rate (CTR) and lower Cost Per Conversion.

Instagram (especially Stories and Reels) is dominant for lifestyle and visual brands. TikTok is crucial for reaching younger demographics and driving viral trends. YouTube is used for in-depth product reviews and educational content.

Yes. We focus on business-centric metrics: **Earned Media Value (EMV)**, **Cost Per Engagement (CPE)**, **Website Traffic Referred**, and **Conversion Rate** via tracking links/codes, providing clear financial accountability for the campaign.

We manage all negotiations, ensuring fair compensation models (fixed fee, product exchange, performance-based). We use legally vetted contracts that cover creative deliverables, posting schedules, usage rights, and non-disclosure agreements.

Yes. For B2B, we focus on **Subject Matter Experts (SMEs)** on LinkedIn or YouTube. They share thought leadership content, case studies, or event sponsorships, leveraging their professional authority to generate high-quality, enterprise-level leads.

Micro-influencers generally cost between S$100 to S$500 per post (or product exchange). Macro-influencers (100k+ followers) can cost upwards of S$1,500 to S$5,000+ per post, depending on the platform and required deliverables.

We provide each influencer with a unique, pre-generated **UTM-tagged link**. This ensures that all website traffic, conversions, and subsequent user behavior originating from the influencer’s bio or swipe-up link are accurately recorded in GA4.

We build tiered campaigns: a central hub of Singaporean influencers (as the base) combined with localized micro-influencers in key secondary markets (e.g., Malaysia, Indonesia), ensuring cultural relevance and maximizing regional reach.

Yes. After securing usage rights, we use the influencer’s content to run highly targeted ads specifically to users who visited your website but did not buy. This leverages the influencer’s trust to overcome the final sales objection.