Project: Core Web Vitals Speed for “Regional E-commerce Platform”
Focused on technical rendering path optimization, image compression, and efficient resource loading for mobile users. Technical KPI Focus: Reduced Largest Contentful Paint (LCP) by 40% and improved Interaction to Next Paint (INP) scores, directly enhancing mobile conversion rate by 12%.
Watch Complete Portfolio Video →Project: Mobile-First Indexing Compliance for “SME Services SG”
Ensured content parity and internal link consistency between desktop and mobile versions, adhering strictly to Google’s mobile-first rules. Technical KPI Focus: Resolved 100% of mobile usability errors reported in Google Search Console, stabilizing mobile visibility and reducing crawl budget waste.
Watch Complete Portfolio Video →Project: UX & Tap Target Optimization for “F&B Booking App”
Redesigned navigation elements and CTA placement for thumb-friendliness and high contrast. Technical KPI Focus: Increased mobile navigation efficiency by reducing accidental clicks (Cumulative Layout Shift) and lowered mobile bounce rate by 25% on key landing pages.
Watch Complete Portfolio Video →Project: Structured Data for Mobile SERP for “Local Events Portal”
Implemented Event, LocalBusiness, and Review Schema using JSON-LD to unlock rich results on mobile search. Technical KPI Focus: Secured mobile-friendly rich snippets for 80% of event listings, achieving a 55% uplift in mobile Organic Click-Through Rate (CTR) for top queries.
Watch Complete Portfolio Video →Project: Local & Voice Search Strategy for “Healthcare Clinic SG”
Optimized content for conversational long-tail keywords and enhanced Google Business Profile signals for local map pack dominance. Technical KPI Focus: Increased map pack visibility by 90% and drove a 35% growth in mobile click-to-call conversions, capturing immediate local user intent.
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